At the ripe old age of three, Whitley Edwards was doomed to a life in advertising when her parents promoted her to middle child—a role that honed her ability to capture limited attention.
Kentucky-raised and Brooklyn-based, she’s a Creative Director and writer who’s spent 14 years turning human truths into award-winning 360 campaigns for brands spanning booze to beauty, streaming to snacks, and fashion to finance. She’s led and shaped creative at global machines and scrappy indies, helping one shop win 12 new accounts in a single year.
Her work’s been argued about on The Today Show and NPR, and high-fived by Cannes, The One Show, the Shorty Awards, The Webbys, ADC, and more.
When she’s not making people feel things about things, she gets a kick out of making love legally binding.
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ADC Awards
• Bronze Cube — Use of TechnologyShorty Social Good Awards
• Gold — Organic PromotionThe Webby Awards
• Best Cause-Related Campaign — FinalistCampaign US
• Inclusive & Creative AwardThe One Show
• Shortlist — Creative Effectiveness
• Shortlist — Craft: Use of Technology
• Shortlist — Social Media PostCannes Lions Festival
• Featured in ACT ExhibitionThe Drum Awards
• Best Brand Content StrategyCCA Awards
• Excellence in Marketing -
Adage
Adweek
The Today Show
NPR
The Drum
Campaign US
Ads of The World
Yahoo
The Huffington Post
The Guardian
Forbes
Allure
Mashablle
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Making love legally binding (wedding officiant)
Creating merch no one asked for
Analyzing human behavior like it’s a sport
Watching (and judging) stand-up
Predicting pop culture plot twists
My objectively perfect niece and nephews
CLIENTS & COLLABORATORS
SONY
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Ricola
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Triumph Motorcycles
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Hard Rock Hotels
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JPMorgan Chase
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Simmons
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ZINUS
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Arai Helmets
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Netflix
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SONY • Ricola • Triumph Motorcycles • Hard Rock Hotels • JPMorgan Chase • Simmons • ZINUS • Arai Helmets • Netflix •
Maker's Mark
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Jim Beam Brands
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Labatt Blue
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Mount Gay
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Espolòn
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Aperol Spritz
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Seagram's Escapes
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Bulldog Gin
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Happy Flower
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Cointreau
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Maker's Mark • Jim Beam Brands • Labatt Blue • Mount Gay • Espolòn • Aperol Spritz • Seagram's Escapes • Bulldog Gin • Happy Flower • Cointreau •
ChapStick
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NuFACE
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L'Oréal
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Derma-E
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FQ
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St. Ives
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MADALUXE VAULT
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Catalyst
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Rite Aid
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Garnier
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ChapStick • NuFACE • L'Oréal • Derma-E • FQ • St. Ives • MADALUXE VAULT • Catalyst • Rite Aid • Garnier •
Wing Stop
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TERRA Chips
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T. Marzetti Brands
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McAlister's Deli
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Sister Schubert's
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Walmart
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Wing Stop • TERRA Chips • T. Marzetti Brands • McAlister's Deli • Sister Schubert's • Walmart •
AGENCIES
DOE ANDERSON
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BFG
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MULLENLOWE
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BURNS GROUP (ACQUIRED BY TOMBRAS)
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DIGITAS
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Publicis Groupe
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DOE ANDERSON • BFG • MULLENLOWE • BURNS GROUP (ACQUIRED BY TOMBRAS) • DIGITAS • Publicis Groupe •
Word of Mouth
